Cars, Advertising, and The Cult of Individualism

Cars don’t kill people, people kill people! At least, they do when they’re only thinking of themselves– as opposed to the complex ecosystem of different people who use streets and sidewalks. Marketing

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Libert-e-bikes: Marketing Mobility As Freedom

Michael Robertson, who founded a peer platform of the ill-fated Napster in 1997, once referred to cars as “liberty machines.” It’s a dominant belief among many car owners. Are eBike companies challenging that assumption in their marketing material?

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James Brown Feels Good (About Weatherization)

One of the weirder things I’ve come across in the past year– apart from Soviet Cookiemonster, our second-most viewed post

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Email Your 2020 Into A Literal Dumpster Fire

2020’s apt description as a dumpster fire has manifested itself in, well, a literal dumpster fire, which Nat will be manning for a few days.

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Canada Trip III – Leaving Montreal

We leave Montreal today for Toronto, where we will begin the “extension” portion of our Canada program. Our Montreal trip

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